Future TV Show 2009
January 21 & 22, 2009
Hilton New York, Avenue of the Americas
Speakers
Confirmed speakers include:
Lisa Hsia is Senior Vice President of New Media and Digital Strategy, Bravo. She oversees Bravo's broadband properties, BravoTV.com and TelevisionWithoutPity.com, as well as Bravo's opportunities in emerging media, including wireless, interactive TV, electronic sell-through and VOD. Under her watch, Bravo's team has garnered a list of accolades that include the network's first Technology and Engineering Emmy for mobile programs, a coveted People's Voice Webby Award for "Best and News and Information Wireless Website" and two ITVT Awards for leadership in interactive television. Previously, Hsia was Vice President of NBC News, where she supervised the TODAY show, Dateline and NBC News Productions. She is the recipient of seven Emmy Awards.
Ian Schafer, CEO and Founder of Deep Focus, has redefined the way brands and entertainment properties are marketed online, and actively promotes the idea that “interactive” is not just a medium – it’s a philosophy. Deep Focus, OMMA Magazine's 2007 Media Planning & Buying Agency of the Year and winner of a 2007 Cannes Promo Lion, is an experience-driven, thought-leading interactive marketing agency and consultancy that boasts a client roster that includes some of the most recognizable names in entertainment, lifestyle and CPG brands, including: HBO, Glaceau, TruTV, MSG, Comedy Central, MTV, Estee Lauder, Picturehouse, CBS, Nike and Bacardi USA. Most recently tapped as an AdAge 2007 Media Maven, Ian is considered by many as the foremost expert in interactive marketing and social media solutions, and has been featured in a number of outlets including The New York Times, The Wall Street Journal, Businessweek, Adweek, New York Magazine, Variety, CNN, Fortune and The Hollywood Reporter. He is also a featured columnist and blogger for Advertising
Founded in 2001 as a wholly-owned subsidiary of Japanese firm, Faith Inc., Moderati is a leader in the mobile entertainment space in the U.S. The company is known for its original consumer products (Modtones and Mobile Faker), and has come to dominate the market for on-deck mobile content aggregation. Moderati has also been helping major brands innovate with new digital experiences, such as its introduction of the Virtual Zippo Lighter for the iPhone. The product has already seen more than 600,000 downloads and is one of the most popular applications in the iPhone App Store. Bellrock Media, which acquired Moderati in 2007, creates original content that features organic integrations of branding and marketing messages, and distributes this premium content for mobile and broadband platforms throughout North America and Japan. Bellrock is backed by Yoshimoto Kogyo Co., Ltd., which is the largest media company in Japan with interests in talent management, entertainment venues and TV and film production.
Rick Mandler, Vice President, Disney/ABC Television, Digital Media Group, is responsible for the strategic development of digital media advertising for the division. This includes such new advertising products as telescoping TV ads, dynamic/targeted TV ads, emerging VOD ad models, and adver-gaming, among others. Overall, Mandler’s role is to help the television division navigate through the technological and business developments in this area. Previously, Mandler was Vice President, General Manager, Enhanced TV for the Walt Disney Internet Group (WDIG), responsible for all business development, production, technical, and integrated sales for Enhanced TV fare produced for all Disney-owned broadcast and cable network programming.
Rishi Malhotra
Former Vice President, HBO On Demand & Multiplatform Program MarketingHome Box Office Inc
Rishi Malhotra recently founded RKM Media Group, providing guidance on original programming, multi-platform marketing, and digital media products. The company specializes in delivering 3 screen programming events through VOD, linear and broadband. RKM Media Group is currently supporting broadcast network clients and digital agencies. Rishi has over 10 years experience in digital media with a specialized focus in VOD environments. Most recently, Rishi was VP of Multiplatform Program Marketing for Home Box Office Inc. He was responsible for driving multi-platform programming development, launching new SVOD/HD product offerings, and developing cross-platform marketing for many of HBO's programming franchises. Rishi was also responsible for overseeing product management and marketing for HBO On Demand and iTV initiatives. He’s delivered industry-leading original content for HBO’s Big Love, The Wire, Def Comedy Jam, and many HBO Sports franchises. Before HBO, Rishi worked in various capacities as a brand and product strategist with Pricewaterhouse Coopers, Elias Arts, and Proxicom, Inc. Over the years, he's had the pleasure of delivering creative solutions for brands like HBO, Lexus, Nike, Motorola and American Express. Rishi holds a Bachelors of Science in Biology from Washington University in St. Louis and is currently based in New York City. He's a regular speaker at industry events (CES, NCTA, IAB, Digital Hollywood) and has been featured in Variety, USA Today, and The Hollywood Reporter.
Shelly Palmer, Managing Director, Advanced Media Ventures Group LLC, is an award-winning inventor, technologist, composer and television producer and the host of his own daily video show. He invented Enhanced Television (Who Wants to Be a Millionaire, Monday Night Football), the most popular form of interactive television in the United States. Mr. Palmer is the President of the National Academy of Television Arts & Sciences, NY (the organization that bestows the coveted Emmy® Awards). He is the Vice-Chairman of the National Academy of Media Arts & Sciences and he oversees the Advanced Media Technology Emmy® Awards which honor outstanding achievements in the science and technology of advanced media. He is the author of one of the most popular television business news blogs, a weekly columnist for the Jack Myers Report, The Huffington Post and a technology commentator for CNN.com. His book Television Disrupted: The Transition from Network to Networked TV (www.televisiondisrupted.com) is available on www.amazon.com. For more information, visit www.shellypalmer.com.
Lee joined MEC in 2000 as Account Director in charge of clients AT&T and AT&T Wireless. He was promoted to Managing Partner Director of Client Services in 2002, overseeing the communications planning for clients such as AT&T, Cadbury Schweppes, Colgate Palmolive, Paramount and Campbell Soup Company. He assumed his current role in April 2007. Lee began his career at Benton & Bowles, which evolved into DMB&B and ultimately MediaVest, rising to the level of Senior VP/Group Media Director, working on a range of businesses including Procter & Gamble, Kraft, Masterfoods, Whirlpool and Philips Electronics in both media planning & national TV buying capacities. Prior to joining MEC, he was Executive Vice President / Director of Media Services at Ammirati Puris Lintas (now Lowe), overseeing planning, buying and media research for clients such as Unilever, Johnson & Johnson, Dell Computers, and General Motors.
Todd leads TiVo’s Audience Research and Measurement business, which provides advertisers, brand groups, and programmers with detailed insight into how TiVo viewers consume and interact with television programming and advertisements. Todd led the development of Stop||Watch, the only ratings service to provide program and specific commercial ratings, on both a Live and Timeshifted basis. He also oversees TiVo’s internal market research and market testing activities. Prior to joining TiVo, Todd has extensive experience across the marketing, finance, and strategy functions at such institutions as Cerberus Capital, Primedia, McKinsey & Company, and Procter & Gamble.
Jacqueline Corbelli is CEO of BrightLine iTV Marketing Specialists. Prior to co-founding BrightLine in 2003, Ms. Corbelli was the president of Aston Associates, where she directed the wholesale redesign of ten major corporations worldwide. At BrightLine, Ms. Corbelli brings her extensive skill and expertise in heightening market performance, effecting transformational change and accelerating aggressive business strategies to the burgeoning interactive television advertising space. BrightLine is recognized as the market leader in transforming TV advertising into an interactive experience for viewers. The company's work has garnered a Global Media Award in January of this year, and an Emmy™ and two Marketing and Media Excellence (MIXX) awards, in 2008. Ms. Corbelli was also named to AlwaysOn Media's "Madison Avenue 'It' List" this year for her company's leadership in translating new media into effective ad vehicles for marketers, and BrightLine was named Admaker to Watch by the Wall Street Journal in 2007.
Jack is editor and publisher of more than 30 business-to-business and consumer publications and websites targeting media, advertising and entertainment professionals. For more than two decades, Jack has been the media industry’s leading analyst, researcher and advisor on relationships among marketers, agencies and media sellers, providing business development services and visionary insights on relationship best practices to more than 200 companies. Jack works with companies to identify, target and enhance business relationships with their customers through a proprietary Advisory Network and through the JackMyers media network, custom editorial content and research reports, event programs, intimate dinners, and personal one-on-one business meetings. JackMyers Reports have been rated by media and advertising executives as their most valuable trade publishing resource. Jack's weekly commentary can be read at www.jackmyersthinktank.com. In 1995, Jack was asked by President and Mrs. Clinton to lead a delegation of advertising executives to the White House Conference on Children's Educational Television. He is the recipient of the George Foster Peabody Award for journalism, won the Crystal Heart Award from the Heartland Film Festival, and has been nominated for both an Academy and Emmy Award for the documentary Hank Aaron: Chasing the Dream. Jack is a Board Member Emeritus of the Newhouse School of Communications at Syracuse University, served on the Advisory Board for the Steinhardt School of Culture, Education and Human Development at New York University, is a member of the Academy of Television Arts & Sciences, and serves on the boards of several charitable organizations.
Brad Dancer was one of the first 10 employees in the newly launched National Geographic Channel in May 2000. As the Senior Vice President of Research and Digital Media, Brad continues his career as a dedicated television fan and researcher. In this position, Brad heads up all areas of research, including program development and strategy, scheduling, ad sales, consumer and promotion; he is also in charge of the channel’s digital media operations, including broadband, video on demand and mobile units. Prior to joining the channel, Brad served as Director of Programming & Research for FOX 5 WTTG-TV in Washington, D.C. In this role, Brad helped develop one of the leading FOX stations in the country, negotiating deals with the Washington Redskins and numerous syndicators. At 26, Brad was one of the youngest people ever to manage the programming and research areas of a top 10 market station. Brad stared his career out of college as Research Coordinator at WKBD-TV UPN 50 in Detroit, Mich. At age 23, he became Director of Research for WLFL-TV FOX 22/WRDC-TV UPN 28 in Raleigh, N.C. Brad is a former International Radio and Television Society summer fellowship recipient and worked with Katz Media in New York in programming research in 1995. Outside of the office, Brad spends much of his time “analyzing the competition,” or in other words, watching a lot of TV with his 8-month-old daughter. Brad is a graduate of Purdue University, holding a Bachelor of Arts in film studies and telecommunications with minors in anthropology, biology and supervision.
Frank is the President and Chief Creative Officer of Fun Little Movies. FLM specializes in the development, production and distribution of original content for global distribution on mobile phones, the Internet and portable devices. Its mission is to contribute to love and to laughter by providing fun, funny, advertiser-friendly comedy to every person on Earth. Fun Little Movies was the first U.S. company to produce comedic films for mobile phones worldwide, and launched as a channel on Sprint TV in 2004. FLM’s “Fun Funny Phone Films” have won 22 awards including CTIA's "World Smallest Film Festival" and two Golden Eagles at the American Cine’ Awards, as well as The Content Award at Cannes in 2008, over MTV and Orange. FLM was also a finalist at: The Cannes Film Festival for Best Short Film, the 2008 Mobile Content Award in London, the 2008 Mobile Excellence Award against Sony Studios, and the 2006 and 2007 Mobile Entertainment Magazine Awards for Best Video. Fun Little Movies have played on numerous TV networks worldwide including HBO, Showtime, CBS, Playboy, MTV and Comedy Central. FLM’s mobile comedy can be watched on iPhones, Sprint, Verizon, Nokia, Motorola and ATT mobile phones, on Veoh.com, Revver.com, Vuze.com and many other top video sites, and on other mobile and Internet platforms. FLM has been a cover story or featured in Forbes Magazine, the L.A. Times, the NY Times, Variety, Hollywood Reporter, CBS and Wired Magazine. In 2006 and 2007, Frank was named one of the Top 40 people in IPTV. Last year he was nominated by Ernst & Young for Entrepreneur of the Year, and is co-leading the Mobile Entertainment Forum’s Educational Initiative. He is also a member of the Mobile Marketing Association. Frank is also an Adjunct Professor at the University of Southern California (USC), where he teaches the class “Mobile/Internet Viral Screenwriting and Production,” and an Instructor at UCLA where he teaches “Beyond YouTube: Making Mobile and Internet Movies that Sell.”
Perkins Miller is Senior Vice President, Digital Media, NBC Universal Sports & Olympics. Miller is responsible for overseeing all digital media initiatives for NBC Sports and NBC Olympics, including NBCSports.com, NBCOlympics.com, and Rotoworld.com. Miller recently oversaw NBC’s digital efforts for the 2008 Beijing Olympic Games, which spanned online, mobile, iTV, VOD, EST, and gaming. It was the single largest digital event in history, with more than 52 million unique visitors and more than 75 million videos streamed in 17 days. Miller was named #3 among Sports Business Journal’s 2008 Top 20 “Most Influential In Digital Sports.” Miller was the Director and General Manager for Internet Operations for the 2002 Olympic Winter Games, during which time he brought together Olympics.com and NBCOlympics.com for the first time in history. In addition to working with NBC Olympics on the Games-time site, he oversaw online businesses with 13 other partners, including ticket sales and volunteer recruitment. Miller previously ran several other groups for the 2002 Games, including publications, video production, translation services, and archives. Most recently, Miller was Senior Vice President, Business Group, for Intrawest Colorado. Prior to joining Intrawest, he was Vice President and Managing Director, Mountain Sports Media, a division of Time Warner. At Mountain Sports Media, Miller oversaw business affairs for the world’s largest winter-sport media company, including magazines, feature film, TV production, and new media. In 2002, Miller relaunched Skiing magazine, which garnered its first nomination for a National Magazine Award in General Excellence in its 50-year history. Miller also previously was editor-in-chief of Mountain Sports & Living Magazine and Snow Country Magazine, property of the New York Times Magazine Group. Miller graduated cum laude from Middlebury College with a bachelor of arts in American literature and theater and a minor in corporate economics. He and his family live in Wilton, Connecticut.
Derek White is President of The Hotel Networks, which is LodgeNet’s wholly owned subsidiary focused on generating advertising-based media revenues from within its hospitality media and connectivity business. Mr. White joined the company in February 2008 after serving as Executive Vice President of Alloy, Inc., one of the country's largest providers of targeted media and marketing services. While at Alloy, Mr. White oversaw corporate development and general management of the company's out-of-home, sampling and promotions business units. He originally served as the architect and managing executive responsible for Alloy’s $200 million media and marketing division employing more than 700 people, overseeing multiple companies and business groups including AMP Agency (named the 2004 Promotion Agency of the Year by PROMO Magazine). The Hotel Networks (THN) is the leading marketing solutions provider in the hotel space. THN delivers a premium package of ten national cable networks, advertiser-supported video-on-demand programming, and on-site promotions to upscale and business class hotels nationwide. THN’s innovative advertising platform efficiently targets the coveted travel, business and affluent markets and combines the best attributes of cable television, out-of-home, interactive and promotional marketing.
Rohit Bhargava
Senior Vice President, Digital Strategy & MarketingOgilvy Public Relations Worldwide | 360 Digital Influence
Rohit is a founding member of the 360 Digital Influence group at Ogilvy and author of the best selling new marketing book Personality Not Included, an engaging and useful guide on the future of entertainment and television and how personality and social media are impacting the business of media. He publishes the Influential Marketing blog, ranked among the top 50 marketing blogs in the world, and has been featured in The Wall Street Journal, BusinessWeek, and other global media. He is also a frequent keynote speaker at events around the world on marketing and business strategy, regular contributor to Digital Media Wire and guest contributor to numerous other media publications. He has worked internationally in Australia, India and Singapore and now lives in Washington DC.
Jim Eadie is Vice President of Digital Distribution for MTV Networks. In his role, Eadie is responsible for developing content distribution strategies across mobile platforms and cultivating distribution deals with mobile operators, aggregators and emerging media platforms across MTV Networks’ diverse brands, including: CMT, COMEDY CENTRAL, Logo, MTV, Nickelodeon, The N, Spike and VH1, among others. Based in the company’s New York City headquarters, Eadie reports to Alice Kim, Senior Vice President of Digital Distribution & Partner Relations for MTV Networks. Most recently, Eadie served as Director of Business Development and Strategy for the MTV Networks Entertainment Group, which includes Comedy Central, Spike, TV Land, Gametrailers and Atom Films. In that role, Eadie led the targeting and analysis of acquisition targets, managed long-term financial planning and drove strategic initiatives, such as the launch of Spike HD. Prior to joining MTV Networks in 2006, Eadie served as an Associate in the Time Warner Corporate Strategic Planning Group and held a succession of Corporate Development and Corporate Strategy roles at AOL. He began his career as an investment banker at Alex.Brown as a financial analyst in the Technology Group. Jim holds an M.B.A. from the Kellogg School of Management at Northwestern University, and a B.A. in Economics from Stanford University.
Keval Desai is a Director of Product Management at Google. Since joining the company in 2003, Keval has managed products in Google's Ads and Syndication businesses. Currently, Keval leads Google's efforts in TV Ads. Keval's prior experience includes operating roles at high-tech firms including start-ups and Fortune 500 companies. Since 1991, he has worked in software development, product management, management consulting and venture capital roles at firms including Tandem Computers (now part of HP), Global Village Communication, Morgan Stanley Venture Partners, McKinsey & Co., Onset Ventures and Achex (now part of First Data Corp), where he was a co-founder. Keval received a B.E. in Electrical Engineering, an M.S. in Computer Science and an MBA. Keval is a founding trustee of Ashesi University Foundation, an institution dedicated to developing future leaders in Africa.
Alice Kim is Senior Vice President of Digital Distribution and Partner Relations for MTV Networks. In her role, Alice manages distribution deals and partnerships across wireless carriers, online portals, video aggregators, and emerging media players for MTV Networks’ diverse brands, including: CMT, COMEDY CENTRAL, Logo, MTV, Nickelodeon, The N, Spike and VH1, among others. Based in the company’s New York City headquarters, Kim reports to Greg Clayman, Executive Vice President of Digital Distribution & Business Development for MTV Networks. Most recently, Kim served as Vice President of Carrier Relations and Distribution for MTV Networks. In that role, she cultivated and managed all existing distribution partnerships and carrier relationships, mobile marketing initiatives and partnerships, and business development Under Alice’s direction, MTV Networks has forged successful mobile distribution deals with every major domestic wireless provider and MVNO, as well as relationships with several direct-to-consumer partners. The company currently boasts more than 80 mobile distribution deals worldwide. Prior to joining MTV Networks in 2005, Kim served as Vice President of Business Development for Enpocket, a leading provider of mobile media, mobile marketing and mobile advertising services, and Vice President of Corporate Development for PreCache, a digital media distribution technology. She began her career as an investment banker at Dean Witter and held a succession of financial analyst positions at CIBC Capitol Partners and Dolphin Equity Partners. Kim holds a Masters in Business Administration from Columbia University, and a Bachelor of Science in Finance from the Leonard N. Stern School of Business at New York University.
Stuart Sikes is the president of Parks Associates and is responsible for providing Parks Associates’ clients with a business relationship that complements their strategic marketing activities. Stuart has served technology companies for over twenty years, designing technical service, software, and hardware solutions for companies ranging from global semiconductor manufacturers to one of the nation’s largest airlines. In his positions with companies including AT&T, NCR, OpenConnect Systems, and Intelligraphics, Stuart’s roles have included sales, product marketing, marketing communications, and executive management. Stuart and the Parks Associates’ team have worked closely with the world’s leading semiconductor, software, telecom equipment, and entertainment companies, assisting these companies with their understanding of consumer adoption of new technologies. Stuart holds an MBA from SMU with a concentration in strategic marketing and a BA in economics from Vanderbilt University.
Joining the Entertainment & Devices Advertising Business Group in May 2006, Don Reilley is the national sales manager responsible for generating strategic advertising opportunities with Fortune 500 companies, such as the work he did with Doritos and Unlock the Xbox, and the United State Army and the Halo 3 Tournament Sponsorship. Don also collaborates with Microsoft Advertising on sales efforts in the United States. An expert in in-game integration, game tournaments, rich media, multi channel marketing, branding and direct response optimization, Don is laser focused on video game advertising solutions that span across Microsoft’s gaming network including Xbox 360 and Xbox LIVE, Microsoft Games Studios, MSN Games and Windows LIVE for Games
Greg currently serves as a Senior Director at ioko where he provides strategy, product management and program management to media and entertainment companies in all aspects of the digital media supply chain and consumer facing user experiences. Previously he was with Deloitte Consulting, Vice President of Media and Entertainment Solutions at CalAmp Solutions and Vice President & General Manager at Real Enterprise Solutions. He has grown successful practices focused on Digital Media and Entertainment solutions and is known as a subject matter expert in the area. He has worked with and deployed technical and business solutions for major premium content providers and distributors such as AT&T, Verizon, NBC Universal, Sony, Starz Entertainment, Movielink, ClickStar, Comcast Interactive, Sesac, Warner Bros, and Turner.
John Bates represents Entropia Universe and is responsible for business development, strategic marketing & PR initiatives throughout North America. An Internet pioneer since 1987, Bates is an owner of Goldstar.com, the world´s leading direct marketer of live entertainment. John co-founded BIGWORDS.com, a leading youth marketer and textbook seller. John consults companies on sales, marketing, brand advocacy, as well as Internet strategy & public relations. Bates has guided the explosive growth of companies from zero to millions in revenues and has experience in virtual worlds dating back to 1994. John is a highly sought after speaker and has garnered excellent ratings at diverse venues like South by Southwest, Harvard´s Cyberposium, WebAttack, Jupiter Online Developers Conferences, Vanderbilt School of Business Distinguished Speakers Series, St. Gallen School of Business World Leaders Symposium, VeerStichting Symposium, Virtual Worlds, Virtual Goods Summit and more. John brings passion, enthusiasm and long experience in virtual worlds.
Mike Bloxham has worked in media research and consulting for seventeen years, advising multi-national corporations, media owners and government agencies on strategic marketing and communications issues on an international basis. His clients have included Microsoft, Cablevision, BSkyB, Le Monde, Procter & Gamble, MTVEurope and the British Government. His focus has been the delivery and exploitation of consumer insight gained through attitudinal and behavioural research with an emphasis on interactive and emerging media. Mike has extensive research experience working with interactive platforms among end-users in content and proposition development, interactive marketing and advertising, user segmentation, usability and media lifestyle profiling. After many years in the commercial sector founding and leading companies in media and marketing research and consulting, Mike became Director, Insight & Research at Ball State University’s Center for Media Design – a consumer and content-oriented Digital Media R&D facility – in 2003.
Mr. Hirschhorn joined Sling Media in December, 2006 to preside over the newly created Sling Media Entertainment Group. The Sling Media Entertainment Group was formed to define and create even richer and more engaging experiences for Slingbox customers as well as their family and friends. Mr. Hirschhorn is tasked with delivering entirely new applications and services enabled by the Slingbox’s marriage of familiar TV programming and richly interactive web-connected devices. The Sling Media Entertainment Group is also chartered with managing Sling Media’s existing and future collaborative efforts with content creators, distributors and advertisers. Prior to joining Sling Media, Hirschhorn was a Founding Partner at TripleH Media Advisors, a digital media consultancy. Before TripleH, Jason was Chief Digital Officer at MTV Networks. At MTV Networks, Jason was responsible for the company's digital media businesses and interactive strategy. Hirschhorn joined MTV Networks in March 2000 via the acquisition of his company, Mischief New Media, a leading web site design and content development firm he founded to serve the entertainment industry.
Colleen Fahey Rush is Executive Vice President of Strategic Insights and Research for MTV Networks (MTVN). In her role, she oversees MTVN’s research groups, leading the company in cultivating insights into its target demographics from kids and teens, to young adults, men, boomer and LGBT audiences. Her work informs MTV Networks’ creative and business operations, from programming and digital strategy to ad sales and content distribution and marketing. Rush has been instrumental in ushering in MTVN’s groundbreaking research on engagement and championing a greater understanding of consumer behavior and performance metrics across new and emerging platforms. Rush began her career at CBS, holding a series of positions at the company’s O&Os and broadcast network. She went on to serve as Director of Research at Telemundo, before becoming Associate Partner and Director of Research at J. Walter Thompson. Rush joined MTV Networks in 1996, where she served most recently as Senior Vice President of Research for VH1/CMT before her current position. Rush is a member of the CTAM Research Committee and sits on the steering committee of Nielsen’s Council for Research Excellence. She also serves on the board of the Advertising Research Foundation (ARF). Rush holds a B.S. in Communications from Cornell University and an M.B.A. from New York University’s Stern School of Business. MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world’s leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company’s portfolio spans more than 150 television channels and 350 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Noggin, The N, AddictingGames, Neopets, COMEDY CENTRAL, Spike TV, TV Land, Atom, GameTrailers and Xfire.
Joseph Weber is Senior Director of Technology at TiVo, Inc. reporting to CTO and founder Jim Barton, and participating in the strategic development of new technologies and products for TiVo. His focus is on creating solutions of the TiVo service platform for Cable, Satellite and Telco service providers. Before joining TiVo, Dr Weber was Director, Strategic Technology at Cable Television Laboratories (CableLabs) where he analyzed technology trends strategic to the cable industry. He also was a member of the OpenCable team, developing specifications for OCAP, CableCARD and other elements of the OpenCable suite of specifications. He has taught several classes on image processing, machine vision and compression. He is the author of “IPTV Crash Course” from McGraw-Hill, a primer on the technology and business models behind Internet Protocol television services.
Jim Louderback joined Revision3 as the CEO in July 2007. Jim has spent 16 years in various media and technology management roles, including leading editorial and lab efforts for PC Week, and being on the launch team for ZDTV/TechTV - the first 24 hour cable network devoted to technology. He most recently served as senior vice president and editorial director for Ziff Davis Media's Consumer group, along with being Editor in Chief of PC magazine. Prior to jumping into the media world, Jim built computer systems for Fortune 500 companies, managed the ticketing and ground operations for regional airlines, and attended various institutions of higher learning in the Northeast. He has a Math degree from UVM and an MBA from NYU's Stern School.
Jack Wakshlag, chief research officer for Turner Broadcasting System, Inc. (TBS, Inc.), is among the leading research and performance analysts in media today. He directs the company’s audience development, marketing, distribution and ad sales research supporting the domestic and international businesses of the CNN News Group; the entertainment networks TBS, TNT, Court TV, Cartoon Network, Adult Swim, Turner Classic Movies, Boomerang, GameTap and Turner Sports and their digital extensions. In addition to supporting these businesses he is responsible for research supporting Turner initiatives in innovation and new delivery platforms. Previously executive vice president and head of research for The WB, Wakshlag oversaw all research related to the network’s programming, distribution, publicity, marketing and sales. He joined The WB in 1995 from CBS, where he served as director of research for CBS New Media and Television Stations, from 1988 to 1994; and director of primary research for CBS Television Stations, from 1986 to 1988.
James Joyce is the Executive Vice President, Business Development at 2waytraffic, a Sony Pictures Entertainment company and creator of world-renowned light entertainment formats such as Who Wants to Be a Millionaire. James oversees the company’s interactive TV department and US operations, where he runs a unique advertising-supported interactive TV platform across many national daytime, access, and primetime network TV shows. Prior to 2waytraffic, James managed a consultancy practice in New York specialized in brokering licensing and integrated marketing deals between European mobile companies such as Nokia and US media companies, such as NBC and 20th Century Fox. James also has an extensive corporate background in product marketing, business development and distribution from roles he has held at Nokia and Intel in the US, UK and Brazil.
Joan Gillman is currently the EVP & President of Media Sales for Time Warner Cable. In her role, Mrs. Gillman heads up the ad sales force and leads the effort to deliver advanced advertising and interactive solutions for advertisers and network partners. She joined Time Warner Cable in 2005 as the Vice President of Interactive TV and Advanced Advertising. Mrs. Gillman entered the interactive industry in 1995 when she served as the Vice President of Marketing for Physicians’ Online. From there she moved to the UK and headed up the business development, regulatory and legal teams for British Interactive Broadcasting, an ITV joint venture between BSkyB, BT, HSBC and Matsushita. After returning to the US in 2001, Mrs. Gillman served as President of Static2358, the content and ITV production subsidiary of OpenTV. Prior to making the jump to business, Mrs. Gillman worked in politics for US Senator Chris Dodd, serving as his Legislative Director, State Director, Assistant Press Secretary and Legislative Aide. Mrs. Gillman is a member of CTAM and WICT and is a Betsy Magness Fellow Class XV. In 2007, Media Week ranked her 18 in the Media Week’s Top 50 All Stars (MW-50) and she was also named a Cable World’s more Women with Clout shortly after being name a Multichannel News Wonder Woman to Watch. In 2006 she received the itvt Award for Leadership in Interactive Television. She also serves on the Boards of NCC, Adlink, the College of the Holy Cross, The City Parks Foundation (NYC) and the David T. Langrock Foundation. She earned a Bachelor of Arts from The College of the Holy Cross in Worchester, MA and a Master of Arts in Legislative Affairs from George Washington University in Washington, DC. She currently splits her time between NYC and Westport, CT with her husband, Ted, daughter, Allison, and son, Zachary.
Francis is a corporate lawyer with significant experience in the media, private equity investment, mergers and acquisitions, licensing and entertainment areas. Prior to joining Blakes, Francis was based in Hong Kong where he worked as vice-president and deputy general counsel of legal affairs for Star TV, the Asian subsidiary of The News Corporation, one of the world’s top media conglomerates. Francis has extensive experience dealing with the formation, management and dissolution of joint ventures, investments and strategic alliances in major Asian markets including India, China, Taiwan, Korea, Pakistan and the Middle East. He also has expertise in dealing with television broadcasting, production, program syndication and other media content matters. Prior to Star TV, Francis was regional manager of legal and business affairs for Walt Disney Television International in Hong Kong. Francis has been actively involved with the Cable & Satellite Broadcasting Association of Asia (CASBAA), serving as chairman of the Anti-Piracy & Legal Committee of CASBAA from January 2003 until June 2005. Francis advises a broad range of the Firm's local and foreign clients involved in various industries, including media, technology, manufacturing, resources and investment. His practice includes setting up joint ventures, representing issuers and investors in private equity financing deals, advising on cross-border transactions, and negotiating and drafting a variety of commercial contracts involving intellectual property and technology.
Susan Bonds is 42 Entertainment's President & CEO and serves as executive producer, responsible for leading the teams that design, create, produce and execute 42's experiences. Susan has more than 20 years of experience as a producer in the entertainment and technology industries. In 2004 Susan produced the unique ilovebees campaign for Microsoft's marketing launch of Halo 2, which won the Games Developer's Conference award for Innovation in Gaming and a Webby Award for Best Games Related Website. Since then, she has produced the most groundbreaking of 42's projects, including 2005’s Last Call Poker alternate reality game for Activision/Neversoft’s FPS “GUN”, 2006’s Dead Man’s Tale interactive game for Disney/Microsoft, 2007's The Vanishing Point, the first global puzzle game with clues to online puzzles embedded in spectacular events held in a dozen cities around the globe designed to celebrate the launch of Windows Vista and the Year Zero alternate reality experience for the launch of NIN's album in April 2007. In 2008, Year Zero was awarded the Cyber Grand Prix at the International Advertising Festival in Cannes. Most recently, Susan was part of the team behind Why So Serious? – the alternate reality experience for Warner Bros’ The Dark Knight. Directly prior to joining 42, Susan was Chief Design and Production Officer for Cyan Worlds, where she was responsible for the multiplayer online interactive game URU: Ages Beyond Myst. Susan led the design, production, technology integration, marketing, publishing, music development and project management for the initiative, working with Rand Miller, CEO and co-founder of Cyan, and also produced realMyst, a three-dimensional world version of the popular PC game. Prior to this, Susan worked for ten years as Creative Director/Senior Show Producer for Walt Disney Imagineering, where she directed the design and development of major attractions, themed architecture, Internet entertainment projects, and proprietary new ride systems. Her portfolio spanned Tokyo, California, Florida, and New York, and included attractions such as "Indiana Jones Adventure" for Disneyland, “Alien Encounters” for Walt Disney World, "Mission: SPACE" for Epcot and ABC Times Square Studios Exterior in New York.
George Richards is responsible for the strategic development and marketing of the Digital Media product offerings within Verizon Business. Over the past four years, he has worked with a wide variety of media companies to develop and implement successful solutions in the content management, workflow and multi-channel distribution space. Prior to Verizon Business, he held various leadership positions at MCI and UUNet. A native Virginian, George now resides in Southern California.
Ivan Lopez is VP of BD for MPS Broadband and responsible for business operations in the Americas. His experience in the new media industry is broad and started as a driving force behind mobile content in Europe with Drei in Austria. Prior to MPS, he led BD and strategy for Disney’s mobile content business, orchestrating deals with Beyonce, The Wayans, Warren Miller, to name a few. He has also held leadership positions with Sony Pictures, TKO, o2, AT&T and Ericsson. An entrepreneur by nature, he has other unrelated businesses in various phases. He teaches skiing for Vail and enjoys climbing mountains during his spare time. Lopez has deep experience creating business opportunities by leveraging technology across the digital value chain.
Ty-Ahmad Taylor
FounderSnap Scores Inc.
& Former Senior Vice President, Product Development & Strategy
MTV Networks
Prior to starting SnapScores, a search vertical in the entertainment area, in 2008, Ty was the Senior Vice President for Strategy and Product Development at MTV Networks' Music & Logo Group. He was responsible for all of the customer facing web sites in that group from a product standpoint, and also directly oversaw strategic business-to-business initiatives like the MTV Music Content API, MTV Networks white-label widget framework, the implementation of the Rhapsody music service on the collection of sites, as well as the implementation of community features on VH1.com and CMT.com. His biggest successes including the MTV Music (http://www.mtvmusic.com) site and its accompanying Facebook application, MTV Videos. As VP of Product, Ahmad-Taylor successfully led the re-launch of MTV.com and spearheaded the integration of community features into the site. With more than 12 years of experience in designing for broadband, 11 years in interactive television, and 18 years in information design, Ahmad-Taylor is a recognized authority in creating deeply engaging experiences for viewers across multiple screens. Prior to MTV Networks, Ahmad-Taylor served as the Director of Strategic Planning for Comcast Cable Corporation's broadband group, where his mandate included devising and executing Comcast's wireless (GPRS, UMTS and WiFi) strategy, and interactive content and applications. Ahmad-Taylor was later promoted to Senior Director for cross-platform applications, where his responsibilities included interactive applications that straddle distribution channels (television, web and mobile), such as video search, games and music. Ahmad-Taylor began his career at the New York Times in their graphics department, working in National and International news. While there, he covered the Waco, TX standoff, the Los Angeles riots, the Gulf War, the Oklahoma City bombing and other large news events from a visual perspective, using schematics, databases and cartography.
Bill Bradford is SVP, Chief Product Officer for Fox Digital Media Broadband Channels Group. He is responsible for leading the product, design, and technology strategy and implementation for Fox Networks Group digital media media properties. He is also Senior Vice President, Content Strategy for Fox Broadcasting. In this role Mr. Bradford is responsible for overseeing the Fox Broadcasting online and digital strategy. Before coming to Fox Entertainment, Mr. Bradford, served as Vice President, Product Management for Yahoo! Studios, where he drove the production of original content entertainment websites – combining the best of proven offline media formats with the best of Internet technology to produce a new type of integrated consumer experience. Throughout his tenure at Yahoo!, Mr. Bradford also served as Vice President of Cross-Media Products. In that role he was responsible for working across multiple business units to develop cross-platform Internet products. Prior to Yahoo!, Mr. Bradford was at America Online, serving in various consumer product leadership capacities including Shopping and Search. He also spent four years at Oracle Corporation as a consultant responsible for spearheading large-scale business systems implementations. Mr. Bradford started his professional career as an officer in the United States Army, serving as a Transportation Officer in Germany. After active duty, he served 7 1/2 years as a Captain in the U.S. Army Reserves. Mr. Bradford graduated with a B.S. in Economics from the United States Military Academy at West Point in 1993 and earned an M.S. in Operations Research from George Washington University in 1999.
Artie joined ESPN as Vice President, Research and Sales Development in February 1996 and was promoted to Senior Vice President in June of 2001. Artie supervises a staff that provides multi-media and consumer research services to all divisions of the company on an international basis. ESPN Research & Sales Development services a diverse set of business units for ESPN (described below) with a focus on TV audience research, digital media research & analytics, cross media measurement, emerging technology, content distribution, and advertising ROI. In addition, Artie supervises ESPN’s interest in the ESPN SportsPoll - a service of TNS Sport and the leading provider of consumer intelligence about the sports fan. The goal of Artie’s department is to provide insight that helps to grow the ESPN brand, increase audiences, and develop new sales opportunities. Preceding ESPN, Artie was Director, Research and Sales Data Services at ABC National Television Sales, Inc. since 1989. He started his career at Nielsen Media Research where he worked from 1981 to 1989, rising to the post of Vice President, Service Development. Artie is active in many industry organizations and is a frequent public speaker. He is a past president of the Radio and Television Research Council and former chairman of the Media Ratings Council and the Advertising Research Foundation.
Glenn Enoch joined ESPN as Director of Research & Data Services in January 1998, and was promoted to VP of Audience Research in January 2000, becoming VP of Integrated Media Research in June 2008. Glenn joined ESPN from TeleRep, Inc. where he served as Vice President of Research & Special Projects. Glenn is responsible for audience and subscriber research on ESPN’s U.S. networks as well as ESPN on ABC. He is also responsible for ESPN’s cross-media initiatives, encompassing a variety of single-source and data fusion projects. He and his staff provide ratings analysis, evaluate new distribution technologies, and inform ESPN’s promotional practices. They serve virtually all departments within the company including programming, affiliate sales, ad sales, corporate communications, marketing, and finance. At TeleRep, Glenn spent 12 years as Director of Research providing sales and programming research for local broadcast stations. After his 1996 promotion to Vice President of Research & Special Projects, he oversaw the research department in areas such as sales development, qualitative research and analysis techniques. The balance of his 28-year career in television research includes a variety of positions in local and syndicated research. He has been active with research committees for a number of organizations and companies, including the MRC, CONCAM, CTAM, TvB, INTV and Nielsen Media Research. He is currently serving as the Chairman of the CONCAM Technical Subcommittee, analyzing methodological issues with Nielsen data. He has lectured students from Columbia University, USC, Syracuse University, NYU, St. John’s University, Indiana University, University of Tennessee and the University of Oregon. A graduate of Baylor University in Waco, Texas, Glenn received a B.A. degree in Speech/Radio-TV-Film, graduating magna cum laude in 1979.
Jeff Boehme joined Nielsen in 2007 in the new position of Senior Vice President, Business Development for Nielsen DigitalPlus. Jeff is responsible for articulating the short and long-term strategic direction, relationships, and business plans for the use of digital tuning data. He recently served as senior vice president of research & marketing for NCC, the country’s premiere spot cable advertising firm. NCC represents every television market and is owned by the largest cable MSOs: Comcast, Time Warner, and Cox. In his former role, Jeff led all of NCC’s research initiatives and was responsible for developing improved methods of evaluating the changing viewing patterns of local audience viewing and establishing data and process standards for planning, buying and accountability. Jeff has over 20 years of experience in media research, marketing and programming and planning. Prior to Nielsen and NCC, Jeff ran various research & marketing divisions at top media companies, including NBC, ABC/Cap Cities, and Seltel. Jeff was an active member of the Media Ratings Council (MRC), Radio & TV Research Council (RTRC), Committee On Local Cable Audience Measurement (COLCAM), Nielsen Local Cable Advisory Board (LCAB, Advertising Research Foundation (ARF), Arbitron/Scarborough Advisory Council and the Cable & Telecommunication Association For Marketing (CTAM). He currently lives in Connecticut with his wife and their two children.
As Senior Vice President of StreamTheWorld, Neil Sweeney is responsible for developing strategic alliances with key industry players as well as business development with major broadcasters across North-America. He helped numerous broadcasters transition traditional content into new technology and emerging platforms. He most recently worked as the Director of Business Development and Strategy at CanWest Inc., where he was responsible for developing strategic plans for mobile, online and digital signage, and involved in the Canwest–Alliance Atlantis merger and in bringing Comcast's E! Entertainment channel to Canada. His prior experience spans radio, via Standard Radio, and television, where he was on the sales side of the business at CTV. He has received academic and industry recognition, including a gold medal at the 2007 Media Innovation awards for his integration of mobile technology into the Grammy Awards show.
Levi Shapiro brings more than 15 years of experience with new market-entry. At the Overseas Marketing Division of Toyota in Tokyo, Mr. Shapiro supported strategic product launches around the globe. In China, Mr. Shapiro ran the Beijing office of ARA Consulting, a strategy consulting firm assisting foreign companies with market-entry and marketing-related advisory in China. More recently, Mr. Shapiro wrote the business case and oversaw the launch of a new business unit at IBM ("Online Learning Services"). Later he founded and led two mobile media companies (Two Minute Television, Snack Mobile) and helped position another start-up for successful exit (Telephia, acquired by Nielsen). In those roles, he created partnerships with leading brands, media companies and advertising agencies around the world. He is fluent in Japanese, Chinese and Italian and has an MBA from MIT.
Calvin Harrison serves as vice president of marketing and business development for IneoQuest Technologies, where he is tasked with driving the company’s primary messages of next-generation IP Video Quality Assurance and reduction of operational expenses for video service providers. Prior to joining the IneoQuest team, Harrison served first as a marketing and business development manager and later as an operations manager at Freescale Semiconductor in Austin, Texas. He draws on more than 18 years of diverse business and high-tech experience, ranging from the negotiation of mergers and acquisitions to R&D and engineering. At Freescale, Harrison was instrumental in the closing of multi-million dollar OEM and strategic partnership agreements and was responsible for international business development and management initiatives, product marketing projects/programs management and keynote speaker duties. Calvin is also the holder of four design patents. With IneoQuest, Harrison travels the globe to attend industry events and speaking engagements, fields media questions for print, television and radio, and seeks ways to augment IneoQuest’s explosive three-year growth rate of 604 percent.
Michael D. Smith is the Dean’s Career Development Associate Professor of Information Systems and Marketing and the Co-Director of the Center for Digital Media Research at Carnegie Mellon University. He holds academic appointments at the School of Information Systems and Management and the Tepper School of Business. He received a Bachelors of Science in Electrical Engineering (summa cum laude) and a Masters of Science in Telecommunications Science from the University of Maryland, and received a Ph.D. in Management Science from the Sloan School of Management at MIT. Dr. Smith's research uses economic and statistical techniques to analyze firm and consumer behavior in online markets — specifically markets for digital information and digital media products. His research in this area has been published in leading Management Science, Economics, and Marketing journals and covered by professional journals including The Harvard Business Review and The Sloan Management Review and press outlets including The Economist, The Wall Street Journal, The New York Times, Wired and Business Week. Dr. Smith has received several awards for his teaching and research including National Science Foundation’s prestigious CAREER Research Award, the best published paper award runner-up for Information Systems Research in 2006, and the 2005 Best Teacher Award in the Masters of Information Systems Management program. Prior to receiving his Ph.D., Dr. Smith worked extensively in the telecommunications and information systems industries, first with GTE in their laboratories, telecommunications, and satellite business units and subsequently with Booz Allen and Hamilton as a member of their telecommunications client service team. While with GTE, Dr. Smith was awarded a patent for research applying fuzzy logic and artificial intelligence techniques to the design and operation of telecommunications networks
Simon Applebaum is host/producer of Tomorrow Will Be Televised, the weekly Internet radio program covering TV issues and developments. The program started in Aug. 2007 and runs Monday afternoons from 3-4 p.m. Eastern time/noon-1 p.m. Pacific time on www.nowlive.com, with replays/podcasts available at www.nowlive.com/television. The only show of its kind anywhere on radio, TV or the Internet, Tomorrow features breaking news and commentary on TV subjects, and live extended interviews with people who make the medium happen--network executives, show producers/creators, entrepreneurs launching new TV networks and technology, TV critics and pundits. Listeners use NowLive's chat line to question or react to each week's guests. Starting his 29th year as a TV industry journalist this month, Applebaum currently writes for Connected, Backchannel Media's daily newsletter, which reaches more than 22,000 media and advertising officials through fax, e-mail and the Internet. Previously, he served as senior writer/editor for Cablevision, Multichannel News and Cable World magazines. He's also a frequent moderator and panelist at various TV/Internet events, such as Web Video Summit, Future of TV Forum East and IBreakfast's Web 2.0 conferences, and events organized by CTAM, NAMIC and Women In Cable.
Joel Rubinson is Chief Research Officer at The ARF, where he directs the organization’s research priorities and initiatives on behalf of more than 400 advertisers, advertising agencies, associations, research firms, and media companies. The ARF is the only organization that brings all members of the industry to the same table for strategic collaboration. Prior to joining the ARF, Joel was Senior Vice-President, Head of Advanced Solutions for Synovate North America where he was their leading branding resource and was also the global thought leader for shopper research. Before joining Synovate, Joel was at the NPD Group for many years, leading the creation of tools for brand equity management, new product forecasting, category management and designed many of their data collection and sampling methodologies. Joel started his research career at Unilever. Joel is also a published author of numerous papers in professional journals and frequent speaker at industry conferences. He has taught the official American Marketing Association advanced tutorial on brand loyalty and lectured at Columbia, NYU, Wharton, Amos Tuck School, and University of Rochester, among others. Joel holds an MBA in statistics and economics from the University of Chicago and a BS from NYU.
Jim Kite, President, Connections Research and Analytics, is charged with setting the vision of consumer insight initiatives and general research services for MediaVest and its clients. He also serves as a member of MediaVest’s executive team. In addition to his duties at MediaVest, based in New York, Jim is responsible for developing and overseeing consumer insight tools for Starcom MediaVest Group (SMG) in Canada and Latin America. A recognized leader in driving innovative research, Jim not only spearheads groundbreaking studies on many of the industry’s hottest topics such as consumer engagement, word-of-mouth, video on demand, in-store media, but more importantly translates findings into tangible results for clients. Recent examples of his work have been pioneering the use of digital set-top box TV data for media accountability with TRA and the Passionistas project with Yahoo! that gets to the heart of behavioral targeting. Critical to his role is the management oversight of 33 dedicated MediaVest researchers on accounts such as Wal-Mart, Kraft, Mars, Coca-Cola and Mattel. In addition, Jim is an active member of many industry organizations such as the AAAA Media Research and the EFFIE committees. Jim is a highly sought-after expert frequently quoted in the press. Most recently he has been featured in Advertising Age, Adweek, Media Magazine and the Financial Times. A 20 year veteran of the media services industry, Jim was previously the EVP, Director of Global Research at Universal McCann for eight years, starting in London and transferring to the New York in early 2004. At Universal McCann he developed proprietary research, insight and non-econometric modeling planning tools, the most far-ranging of which was the 50-country Media in Mind study. Prior to Universal McCann, Jim was head researcher at BSkyB where he was a key architect